Bismark Broadens His Market

Our entrepreneurs in Ghana are moving swiftly through the Business Mentoring Program. One such entrepreneur is Bismark Ofori. Bismark produces healthy ginger drinks. As a promise to his customers, he will be providing free samples for customers to try before ordering. By providing free samples, he can generate interest from his customers and also broaden his market. He has already improved his ledger by tallying the number of drinks poured from a bottle in order to properly price and supply his product.